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What Are Search Engine Rankings? Why Do They Matter?

What Are Search Engine Rankings? Why Do They Matter?

by Elyse Hirsch | Oct 26, 2020 | Search Engine Marketing, Search Engine Optimization (SEO)

Search engine rankings are determined by the search engine’s (Google, Yahoo!, Bing, etc.) algorithm. The algorithm used for a search engine to populate results is based on several factors, the primary being the keywords the user typed in. The best way for people to...

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