Comprehensive Internet Marketing Plan
The bottom line is this: You need more business. That’s why companies invest in marketing. When we develop a marketing strategy for a company there are many factors to take into consideration.
Search Engine Optimization
Our search engine optimization (SEO) strategies incorporate both on-site work and off-site work. They’re designed to get more websites talking about your business. This helps drive traffic and leads in two ways.
The first is potential customers click through to your page from another based on the content we place there. The second is they have the information they need, so even if they don’t go to your website, they can still contact you. In other words: SEO is about getting your brand everywhere it can be on the net.
Pay Per Click
Pay per click (PPC) campaigns are a great way to drive immediate sales. PPC isn’t something you can throw a couple hundred bucks in every month and get the return you need. You’re looking at a minimum of $500 per month and in most cases, that is too little to compete against other advertisers in your industry.
Our experts will research cost per click (CPC) for your industry to develop a realistic strategy.
SEO & PPC Work Together
With comprehensive marketing budgets it’s especially important to work both strategies together. PPC is designed to provide immediate results. SEO takes a bit of time to build up, but with a comprehensive budget, this process is expedited.
By measuring the results from both efforts, PPC can provide major insights to what keywords to advance on organically.
A newer driving force behind SEO is social reach. Our SEO clients receive special discounts and customized social media plans with their SEO packages.
Bottom line: an internet marketing strategy has a positive impact on your business. Our strategist make it work together, better for your business.
If you’re interested in discounted social media plans, please indicate so in the message form below.
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