by ZenSBS | Sep 18, 2021 | Digital Accuracy and Reputation, Digital Marketing, Search Engine Marketing, Search Engine Optimization (SEO), Social Media, Website
While it is only September, it is time to start thinking about your holiday strategy for your business. Every year, major retailers get further and further ahead. It is important that your business is ready to go for the holiday season. That is why we put together a...
by ZenSBS | Feb 25, 2021 | Digital Marketing, Search Engine Marketing, Search Engine Optimization (SEO)
Search engine optimization (SEO) has been a digital marketing buzzword since Google. Way back when organic rankings were the only way to make your website appear in Google Search results. Now, there are many ways to rank on the first page of Google. The problem is...
by Elyse Hirsch | Oct 26, 2020 | Search Engine Marketing, Search Engine Optimization (SEO)
Search engine rankings are determined by the search engine’s (Google, Yahoo!, Bing, etc.) algorithm. The algorithm used for a search engine to populate results is based on several factors, the primary being the keywords the user typed in. The best way for people to...
by ZenSBS | Aug 20, 2020 | Search Engine Marketing, Search Engine Optimization (SEO)
Understanding search engine basics is critical to planning digital marketing strategy: even if you have another company you hire to do it for you. No two companies or industries are alike when it comes to ranking on Google, Yahoo!, and other search engines. Search...
