Are you really ready for a webstore? When building an online store there are a lot of factors to consider. Even when you create an Etsy or Shopify store, there is planning involved. When you work with an agency, you do not have to do the planning alone. A web design agency is going to have the consultative time configured in their pricing estimate. However, depending on the client, the time needed may vary by client.
If you want to lower your consulting time with a design agency, have a clear understanding of some of the basics of opening an online webstore.
While you do not need to have all your inventory in place to open the store, especially if you offer made-to-order items, it is important to have an inventory list for whoever is designing your website. Whether you design your website or someone else does, you will need this information handy.
Have the following information ready:
- Product Name
- Product Description
- Product Weight
- Product Dimensions
- Product Options (color, size, etc)
- Turn-Around Time
- Current Inventory (where applicable)
How Will You Ship the Order?
Some people opt to charge flat rates for shipping and then ship wherever they can at the time. Other people opt to work with on shipping company and configure their store to match their pricing.
No matter which shipping solution you choose, it is important to research pricing options so you can communicate those goals with your web developer or configure them yourself.
What Is The Turnaround Time?
When someone places an order, how soon will they get it? It is important to have clear policies that customers understand when they order. Not everyone expects Amazon speed, but they do expect transparency.
Location and Address Information
Digital marketing for an online store makes measuring return on investment (ROI) easier. You can track which campaigns refers business and how much they spend on their transaction. For more information about digital marketing, click here.